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DGTL · GDAAL · TORONTO · AUG MMXXVI
ABR-HAAYE NOGHREI · RENDERED LIVE
A TREATMENT · PREPARED FOR THE ARTIST · PRIVATE
01 · The Argument

Your last narrative video was May 2024.

Istanbul is 11 September. London is 20 September.

And you live here.

The gap is the film. We're the bench.

02 · One Rooftop Answers Another
YOUR MOST RECENT COVER
ABRAYE NOGHREI 3 · MMXXV — A ROOFTOP OVER TORONTO
THE 29TH OF AUGUST
LAVELLE · KING ST W — A ROOFTOP OVER TORONTO

You already shot the reference frame. We're proposing to shoot the next one — same city, same silver, same silence.

FROM YOUR CATALOGUE · ZIRZAMIN TA ERSHAD · BAROON · MOJEZEH
03 · The Palette, In Your Own Titles
ابرهای نقره‌ای
SILVER CLOUDS — VIOLET INTO SILVER, ON BLACK. THIS DOCUMENT WEARS YOUR PALETTE, NOT OURS. THE CLOUDS ON THE COVER ARE DRAWN LIVE, EVERY VISIT.
04 · Three Concepts — Yours to Redirect
CONCEPT 01SILVER OVER THE CITY

The night of the 29th, shot as a continuation of Abraye Noghrei 3 — the next plate in the series, not event coverage that happens to include you. Black and white. The halo backlight. You small against a big sky, the CN Tower where it already lives in your work.

Alongside it, the live vertical: gimbal from stage-side and in-pit, dragged shutter, light smeared into trails — the grammar of your Dubai film, on a King West rooftop.

ACCENTNone — silver on black
WHERELavelle rooftop · the night itself
YIELDSPortrait plates · live vertical films · a set worth printing
FROM YOUR CATALOGUE · DISNEY · LIVE IN DUBAI · ABRAYE NOGHREI 3
CONCEPT 02THE GAP

The narrative piece. Twenty-seven months since PERC — and the language you built there is still yours: locked-off wides, long holds, one pale spot of colour in a black-and-white world, lyrics burned in small at the lower third. A short film about the distance between a basement and a stage, cut to land before Istanbul.

The inserts carry it, the way they always have in your edits — the watch face, the hands, the smoke, the city through glass. You direct. We build the room around the shot you already see.

ACCENTOne pale blue, after PERC
WHERE501 Alliance + the city · one production day, either side of the 29th
YIELDSA narrative short film · cutdowns timed to the fall run
FROM YOUR CATALOGUE · PERC · TUCCI
CONCEPT 03PRESS ROOM

The studio build. Zirzamin Ta Ershad put the type inside the photograph — a stack of Persian broadsheets doing the work a layout never could. We build that world physically: a newsprint set, a long table laid the way you laid it in Ramz, real paper, real ink, one red element in an otherwise grey room.

Shot as a batch day — enough frames and setups in one session to feed months of covers, visualisers and posts. Everything from the day is yours to own.

ACCENTOne red, after D.B.D
WHERE501 Alliance — the room below
YIELDSA content library, banked in a day · set stays standing for a return
FROM YOUR CATALOGUE · RAMZ · ZIRZAMIN TA ERSHAD
05 · The Room

501 Alliance. A blackout volume in the Junction — big enough to build a world in, dark enough to control every photon in it.

20,000SQUARE FEET
Blackout wallsTOTAL CONTROL
Drive-in accessLOAD ANYTHING
Ten minutesFROM THE JUNCTION
06 · The Bench

This isn't a pitch to shoot you. You direct — the bio says so, and the work says it louder.

A DP and a second bodyCAMERA
An editor and a colouristPOST
A 20,000 sq ft blackout room in the Junction501 ALLIANCE
A rooftop on King West, the night of the 29thLAVELLE

You bring the direction. We build the room around it.

The Concept File
Full outlines of all three concepts, production approach, and terms of confidence. PDF · seven pages.
Download the File ↓